Flipkart is one of India’s leading e-commerce platforms. It was established in October 2007 as an online bookstore, but as its popularity rose, it expanded its operations. Currently, Flipkart offers more than 85 million products in more than 90 categories. With customers’ growing reliance on online purchasing and the ease it affords, Flipkart offers e-commerce retailers tremendous development opportunities. However, the Indian e-commerce market is highly competitive. Consider the following unique ways to boost your Flipkart sales.
1. Extensive Catalogue
A good catalogue greatly influences the buyer’s view of the legitimacy of the products. Product visibility on Flipkart can be increased with improved photos, descriptions, and customer engagement. Customers with limited time continually search for products that are also mentioned. Keep the product catalog engaging and current with the most recent and comprehensive product descriptions. Including all of the minor details and frequently asked questions (FAQs) to address consumer concerns can greatly enhance your Flipkart revenue.
2. Utilize Social Media
Social Media is the trending thing nowadays. The majority of e-commerce sites are using social media for reaching out to more and more numbers of individuals. There are billions of active users on various social media platforms and each one is connected to larger numbers of people in its network. Spreading the word of mouth gets considerably easier on social media. If you are a Flipkart seller, you can utilise social media to promote your business and enhance sales by reaching out to more people.
3. Competitive Costs
As competition is intense, pricing is the most important aspect in increasing sales. After finalising the product and identifying a source, you must sell it at a competitive price. You should perform a profit-and-loss assessment before beginning to sell. Participating in sales promotions and holiday specials to boost sales on Flipkart and other online marketplaces is also pertinent.
4. Improve Your Rating
Flipkart has seller account performance; therefore, the seller performance matrix must be enhanced. The Flipkart account performance matrix is separated into three sections—Gold, Silver, and Bronze—where sellers are rewarded in accordance with their performance. Flipkart evaluates the performance of a seller based on four standardized inspection criteria: sales; average product reviews; service quality; and regional utilization. You can increase your sales exponentially by becoming a Flipkart Gold Seller through exceptional performance.
5. Adequate Inventory Planning
It is crucial for an e-commerce business to keep a well-stocked inventory. As a flipkart seller, you should constantly ensure that you have sufficient product variants in stock to expedite delivery to the consumer. When Flipkart conducts events like spike sales, having good inventory or stock is also necessary as it aids in efficiently meeting the demands of such occasions.
6. Exceptional Customer Satisfaction
If you want to gain repeat customers and increase Flipkart sales, you must always meet your customers’ expectations, whether it’s the product’s quality or the delivery time. Timely fulfilment of a return or exchange request is essential for obtaining positive customer ratings and reviews. Maintain your online procurement for shipment and label it RTD (Ready to Dispatch) and on time to support the logistics partners in delivering your products as quickly as possible.
7. Run Product Listing Ads
If you are familiar with Google PPC, this is essentially the Flipkart counterpart. Flipkart offers product listing advertisements that increase your exposure among the interested audiences. Your products get displayed on the top of the list as featured products, giving you a competitive edge and boosting your flipkart sales.